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Research
How Sweet It Is!
October 22, 2013
New research
out of the National University of Singapore may explain why your food tastes the way it does, and why that flavor may have nothing to do with your taste buds. After a series of experiments, researchers have concluded that people correlate love with sweetness and romance may help people perceive food to be sweeter, as well.
In
one experiment
, participants were asked to communicate how emotions related to different tastes. For example, would jealousy taste sweet, spicy, bitter, or sour? In a second experiment, participants were asked to write down two different answers to the open-ended question of “If love were a taste, what would it be?” A third group was asked to write about either romantic love, romantic jealousy, or (a control) about landmarks in Singapore before eating and rating the taste of sweet and sour candy and bittersweet chocolate. Finally, a fourth group was asked to write about either love, jealousy, or happiness before taste-testing a “new product,” which was actually a simple glass of distilled water.
People who wrote about love rated their samples as sweeter, whether they were sampling the chocolate, candy, or water. Those in the jealousy groups didn’t report their samples as tasting more bitter or sour compared to the control group.
Researchers believe
this can be attributed to the anterior cingulate cortex, a brain region that anticipates reward and is activated by romantic love and the taste of sugar. Thus, the brain may associate love and sweetness, even when there is no actual external sweetness.
For more on this study, see the journal
Emotion
.
Practice
,
Research
Music “Reawakens” Alzheimer's Patients
October 15, 2013
A remarkable transformation is taking place in nursing homes around the country as elderly patients are reconnecting with life through music. The brainchild of social worker Dan Cohen, a program called
Music & Memory
has created personalized iPod playlists for residents of elder care facilities, many of whom have Alzheimer's type dementia. The results have been truly life changing for patients as they are “reawakened” by the music of their youth.
Cohen is now working with renowned neuropsychologist Oliver Sacks (author of
Musicophilia: Tales of Music and the Brain
) on a documentary about Cohen’s program and the elderly patients who are responding so positively. In a clip from this documentary, a man reacts to hearing music from his past:
http://www.youtube.com/watch?v=fyZQf0p73QM
“Our approach is simple, elegant and effective,” says Cohen on his
Music & Memory
Web site. “We train elder care professionals how to set up personalized music playlists, delivered on iPods and other digital devices, for those in their care. These musical favorites tap deep memories not lost to dementia and can bring residents and clients back to life, enabling them to feel like themselves again, to converse, socialize and stay present.”
What do you think? Has music helped your clients with dementia to access memories and engage more positively in daily life? PAR wants to hear from you, so leave a comment and join the conversation!
New Products
,
PAR Author
,
Products
New SDS Video Goes Viral!
October 8, 2013
Here at PAR, we are delighted by the positive response to our new
Self-Directed Search®, 5th Edition
. One of the most widely used career interest inventories in the world, the SDS® has been revised to meet the needs of today’s clients.
To help spread the word about the new
SDS® 5th Edition
, we created a humorous video about college planning—or rather, what happens when there isn’t a plan! This video is making its way around the Internet as students, parents, teachers, and counselors are sharing the message that students need reliable tools to help them explore careers and find their future.
So take a moment to enjoy this short video, and if you like it, please share it through e-mail or your favorite social medium.
Introducing the (ahem!) four-year plan…
Community PARtners
,
PAR Staff
PAR Employees Support United Way
October 1, 2013
PAR is proud of our ongoing relationship with United Way. During mid-September, employees took part in our annual fundraising campaign. For more than 20 years, 100% of staff members have participated in our annual United Way drive, and this year was no different. We exceeded our fundraising goal, resulting in $120,135.12 being donated to United Way to help continue its mission of helping others in our community.
Want to learn more about how you can help United Way in your community? Visit
www.unitedway.org
.
Research
Football Fans Eat More High-Fat Food after their Team Loses, Study Says
September 24, 2013
It goes without saying that typical game-day snacks are not the healthiest fare. But a recent
study
suggests that football fans who root for a losing team are more likely to eat unhealthful, high-calorie foods—even the day after the game. On the flip side, fans of a winning team are likely to make better food choices than they normally do. “Backing a losing team isn’t just bad for your pride,” says National Public Radio’s science correspondent Shankar Vedantam in a recent broadcast called
Diet of Defeat
. “It’s bad for your waistline.”
The study, published in the journal
Psychological Science
, was conducted by marketing researchers at the international business school INSEAD. Authors Yann Cornil and Pierre Chandon explain, “Using archival and experimental data, we showed that vicarious defeats experienced by fans when their favorite football team loses lead them to consume less healthy food. On the Mondays following a Sunday National Football League (NFL) game, saturated-fat and food-calorie intake increase significantly in cities with losing teams, decrease in cities with winning teams, and remain at their usual levels in comparable cities without an NFL team or with an NFL team that did not play.” The study also shows that these effects were greater in cities with the most committed fans, when the opponents were more evenly matched, and when the defeats were narrow.
In the
NPR story
, Vedantam suggests that the most interesting part of this research might not be the effects of defeats, but the effect that victories seem to have on fans. “Winning seems to make people think long-term—they look forward to the next match, for example,” he says. “The satisfaction of winning increases the capacity of people to withstand difficult choices—to pick the salad over the fries.”
What do you think? Do the wins and losses of your favorite team affect your eating habits? PAR wants to hear from you, so leave a comment and join the conversation!
New Products
,
PAR Author
Finding a Satisfying Career: Help is on the Way!
September 17, 2013
Only 45 percent of the working population in the U.S. are satisfied with their jobs, according to a
recent survey
of 5,000 households. To address this problem, people need tools to help identify careers that are a good fit for their interests and skills. The popular
Self-Directed Search® (SDS®)
from PAR provides a solution for today’s job seekers. The brand-new SDS 5
th
Edition is a 15-minute, self-administered test for those beginning their career search as well as those considering a career change.
“Taking the SDS is an important first step in developing a career plan that can prevent years of dissatisfaction on the job,” says SDS 5
th
Edition author Melissa Messer. “The SDS guides users toward careers that will help them meet their personal and financial goals and that they enjoy.”
According to Ms. Messer, no special training or qualifications are needed with the SDS; it is designed to be self-administered, self-scored, and self-interpreted. The SDS can be taken
online
; with paper and pencil; or via
PARiConnect
, PAR’s new online assessment system.
The SDS 5th Edition is based on
Dr. John Holland’s theory
that both people and work environments fit into six basic categories: Realistic, Investigative, Artistic, Social, Enterprising, and Conventional (known collectively as RIASEC). The SDS generates a three-letter Summary Code for each user, based on his or her aspirations, activities, competencies, and interest in different occupations. Users can match their Summary Codes to jobs in the Occupational Information Network (O*NET) database, which lists thousands of current jobs at all skill and education levels.
The
SDS Web site
has also been updated with new resources targeted to specific groups and a contemporary, easy-to-navigate user interface. The newly revised report includes an “at-a-glance” summary, and users can share their results via Facebook, Twitter, LinkedIn, and more. The SDS 5
th
Edition is designed to work on mobile devices and tablets.
To learn more about the SDS 5
th
Edition or any of PAR’s other career or vocational products, visit
www.parinc.com
or call 1.800.331.8378.
Research
Discrimination Against the Obese Increases Obesity
September 10, 2013
According to new research, discriminating against overweight people does not motivate them to lose weight – in fact, it is doing the opposite and
contributing to increased obesity
.
Psychologists from
Florida State College of Medicine
used survey data from men and women age 50 and older to determine how they experienced discrimination in their daily lives. The respondents were then asked why they believed the discrimination happened. Researchers also recorded the height and weight of the participants. Four years later, respondents were asked the same questions and were again checked for height and weight.
Participants who said they had experienced discrimination because they were overweight were more than twice as likely to be obese upon follow up than people who did not mention discrimination based on weight. Individuals who were obese at the first survey were three times more likely to remain obese if they had been discriminated against because of their weight. Other types of discrimination (i.e., based on sex, age, race, etc.) showed no effect on weight.
While the study does not attempt to discern why overweight individuals continued to gain more weight, researchers say that the roots of obesity are complex and while promoting healthy behaviors is a good thing, shaming someone is not a solution.
New Products
,
PAR Author
The New Self-Directed Search, 5th Edition Now Available from PAR
September 4, 2013
PAR is delighted to announce the release of the new
Self-Directed Search® (SDS®), 5
th
Edition
, by John L. Holland, PhD, and Melissa A. Messer, MHS.
The Self-Directed Search (SDS), John Holland’s original gold-standard assessment and one of the most widely used career interest inventories in the world*, has been updated to meet the needs of today’s clients. Whether they are college students choosing a major, veterans entering the civilian job market, or adults pursuing a career change, individuals can use the SDS to learn about themselves and their career options.
Like its predecessors, the SDS 5th Edition is based on
Holland’s theory
that both people and work environments can be classified according to six basic types: Realistic, Investigative, Artistic, Social, Enterprising, and Conventional (known collectively as
RIASEC
). The SDS asks questions about the user’s aspirations, activities, competencies, and interest in different occupations, and from the responses it generates a three-letter Summary Code. Using the revised Occupations Finder, users can match their Summary Codes to jobs in the
Occupational Information Network (O*NET)
database, which lists thousands of current jobs at all skill and education levels.
No special training or qualifications are needed with the SDS; it is designed to be self-administered, self-scored, and self-interpreted. The SDS can be taken on the internet, with paper and pencil, or via
PARiConnect
, PAR’s new online assessment system.
The
SDS Web site
has also been updated with new resources targeted to specific groups and a contemporary, easy-to-navigate user interface. The newly revised report includes an “at-a-glance” summary, and users can share their results via Facebook, Twitter, LinkedIn, and more. The SDS 5
th
Edition is designed to work on mobile devices and tablets.
To learn more about the SDS 5
th
Edition or any of PAR’s other career or vocational products, visit
www.parinc.com
or call 1.800.331.8378.
*The SDS has been used more than 35 million times and has been translated into more than 25 languages.
Practice
,
Research
Helping students navigate the path from college to career: The changing role of college career centers
August 27, 2013
Most students have a ready answer to the question, “What do you want to be when you grow up?” For college students, those answers are generally expected to have some basis in reality. Many students believe that a session with a career counselor will not only clarify their career path but also guarantee them a job or at least a crucial company contact.
However, there are people who think the role of the college career center should change.
Andy Chan, Vice President for Personal and Career Development at Wake Forest University, posits that typical college career centers must shift their focus
. Instead of providing job listings and assuming students will “figure it out,” career counselors should first focus on the student’s personal development, then work with the student to discover how those personal characteristics will relate to the student’s career interests. Providing students with the abilities and skills necessary to network effectively is also crucial.
Chan also argues against the common misconception that a liberal arts degree will lead nowhere. In fact, a
recent survey
indicates that employers want their workers to be innovative, critical thinkers with a wide-ranging base of education. A student’s
choice of major may be less important
than his being able to demonstrate that he has these types of broad skills, such as leadership, communications, and problem solving.
College career centers should attempt to hone these skills in students, along with providing standard services like
aptitude testing, practice interviews, and access to alumni networking events and career fairs
.
How should college career centers and career counselors adapt to best serve their clients? Have you benefited from career counseling?
Research
Two new studies focus on veterans and suicide
August 20, 2013
According to a
new survey
by the Iraq and Afghanistan Veterans of America (IAVA), suicide is one of the most important issues facing this generation of veterans, with
37 percent
of respondents saying they know a veteran who has committed suicide and 45 percent know of an Iraq/Afghanistan war veteran who has attempted suicide.
Furthermore, nearly one in three veterans have considered taking their own life and 63 percent of vets say they have a friend who they feel needs mental health care. Half of respondents have had people close to them suggest they seek mental health care (19 percent of those individuals did not seek care, with most of those people stating that they were concerned it would affect their career or would make their peers perceive them in a different light).
On a positive note, 93 percent of individuals know that the Department of Veteran’s Affairs offers a suicide helpline, and 91 percent of vets say they have recommended that their friends seek out mental health treatment.
In an
unrelated study
published in The Journal of the American Medical Association (JAMA), researchers from the Naval Health Research Center found that the rising number of suicides in the military may not be caused by deployments to Iraq and Afghanistan. Instead, they believe that untreated depression, manic-depressive disorder, and alcohol abuse are much stronger indicators that an enlisted individual will commit suicide. For more information about the study, visit
JAMA
.
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