A Fresh New Look for the PAR Blog
April 2, 2014
The PAR blog now has a sleek, modern look that’s not only attractive but easy to read and navigate, as well. Updated weekly, our blog is a great forum to catch up on news about psychology and assessment, find links to new research studies, sign up for a Webinar, meet our authors, learn about a conference, or even watch a video about a new product or service.
We know that a lot of you are reading the blog, and now we’d like to take this opportunity to invite you to become an active participant. At the top of each post, just below the headline, there is a “Leave a comment” button. Interested in the topic or have something to add? Don’t hesitate to leave a comment—or respond to a colleague’s comment.
Looking for a blog on a particular topic? Skim recent blogs, browse previous issues by category or date, or search the “tag cloud” on the righthand side of the page—just click on a word in the cloud to find posts related to that key word.
If you’ve arrived at our blog through an existing bookmark, be sure to go to the new site (
) and update your bookmark so that you can see our updated look and access the new features.
We hope you find our blog useful and you like our new look. And as always…we want to hear from you, so leave a comment and join the conversation!
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A look inside PAR: What is Quality Assurance?
PAR prides itself on creating assessment products that are both high in quality and in value. The process of taking an idea and molding it into a useful product involves the hard work and dedication of many people, and although no single effort or particular phase of development is more important than another, some roles are naturally more visible than others. One department Customers may not be familiar with, but certainly benefit from, is the unwavering diligence of Quality Assurance. Richard Brummer, MBA, M Ed IT, CSTE, Senior Manager of Quality Assurance (QA), helps shed some light on the role the QA department plays in the development of PAR products. What is quality assurance? Quality assurance is a continuous, unrelenting focus on the processes of product development. Why is quality assurance important? QA works closely with each print and software product from its initial design all the way through postproduction support, giving feedback about usability and accuracy. “You cannot enhance a product’s quality during the final testing phases because that it too far down the road,” Brummer explains. “Quality begins at the very beginning.” QA’s ...
Now available! For value and simplicity, look to the AAB
Now available! We are thrilled to announce the release of the new Academic Achievement Battery™ (AAB™). Ideal for measuring basic reading, math, spelling, and reading comprehension skills quickly and reliably, the new AAB can be used in educational, research, or clinical settings to confidently evaluate achievement in just 15 to 30 minutes to get an accurate overview of an individual’s educational skills. The AAB is ideal for evaluating fundamental academic skills during an initial evaluation, during reevaluation, or when working with those referred for learning, behavior, or vocational concerns across the life span. All four subtests are included in one easy-to-use response booklet. Reading subtests combine to provide a Reading Composite, which provides detailed data to understand an individual's reading skills. Plus, an overall composite score provides the user with a snapshot of an individual's academic performance. Unlike other achievement tests on the market, the AAB requires very little training, and detailed or subjective scoring has been kept to a minimum. Recent normative data are provided for 32 different age groups, and norms for children and adolescents by grade from PreK ...
The new SDS is here!
The next generation of John Holland’s Self-Directed Search is here! Based on data collected for the SDS Form R, 5th Edition (2013), the gold standard in career personality assessment has been rebranded, repackaged, and refreshed! A bold new look and a cleaner, more user-friendly interface means clients can easily learn more about their personality and find a career that fits. Self-administered, self-scored, and self-interpreted, the SDS is based on the theory that both people and working environments can be classified according to six basic types: Realistic, Investigative, Artistic, Social, Enterprising, and Conventional. Known as RIASEC theory, it is based on the idea that if your personality type matches your work environment type, you are more likely to find job fulfillment and career satisfaction. So if you are looking for a job, want a career change, or are searching for a program of study, knowing more about what types of potential careers fit your personality will greatly improve your search.
Meet… Sue Trujillo
This interview is a part of an ongoing feature on the PAR blog to better acquaint Customers with PAR staff. We hope you enjoy this inside look into what goes on behind the scenes to develop, create, and deliver your most trusted assessments. Sue Trujillo, Manager of Data Collection How many years have you worked at PAR? 9 1/2 years What does an average day at PAR look like to you? Read and respond to emails from data collectors, check the demographic database on projects in progress, recruit new and existing examiners to work on finding participants to fill the needed demographics, check incoming data for accuracy and log cases into my SPSS “cases needed” file, and, most recently, helping to work on new project ideas. What is the best part of your job? Talking with psychologists all over the country. When people ask you what you do, how do you explain your job? I have a database of examiners from all over the country who administer new or existing assessments in order to create the standardization norms. When you aren’t at work, where can ...
Meet…. Melissa Messer
This interview is a part of an ongoing feature on the PAR blog to better acquaint Customers with PAR staff. We hope you enjoy this inside look into what goes on behind the scenes to develop, create, and deliver your most trusted assessments. Melissa Messer, Senior Project Director How many years have you worked at PAR? 13 What does an average day at PAR look like to you? Every day is different depending on the status of my projects. Typically, I am working on some type of data analysis. Other days, I may be solely focused on writing, which also involves doing extensive literature reviews and interpreting/explaining data analysis. I have lots of team meetings, generally getting input and feedback on print and digital projects. What have you learned by working at PAR? A small group of really excellent people can accomplish a lot when they work together. In comparison to some of our competitors, we are a very small company, yet we remain very competitive. When you aren’t at work, where can you be found? With my two children. I spend as much ...
Meet… Lauren Rosario
This interview is a part of an ongoing feature on the PAR blog to better acquaint Customers with PAR staff. We hope you enjoy this inside look into what goes on behind the scenes to develop, create, and deliver your most trusted assessments. Lauren Rosario, Senior Marketing Analyst How many years have you worked at PAR? 1 What does an average day at PAR look like to you? My primary responsibility is market research; I engage with our Customers to discover their likes, dislikes, and needs and then find common trends between them. This helps guide the company on what is meaningful and important to Customers during new product development and when marketing products. Market research takes many different forms, from focus groups to large-scale online research projects. In addition to listening to the voice of our customers, I also work on launching new products by developing marketing pieces, videos, advertisements, and other ways to communicate to our Customers all of the great things we have to offer at PAR. What is the best part of your job? I find market research fascinating ...
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Development of a novel approach to assessing reading comprehension
PAR exhibits at two conferences this week!
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